The creation of self- Identity through consumerism and contemporary concepts of beauty, motivate me to create art out of existing materials in the consumer market. I place them in a new context, different than their original purpose and thus change their meaning. In my opinion, the mass consumption is a result of psychological influences which builds the self and social identity. The documentary series of "The Century of the Self," somewhat shaped my approach to the immeasurable consumption we live in.

My "Ready Made" artworks are a mirror intended to the modern consumers. The endless mass reproduction, the purchase and sale of products that we do not need, are all part of my creation. In addition, the Internet shopping fascinates me; everything that comes to mind is sold in this medium, from artificial eyelashes to a romantic relationship. I like working with the plastic blow up dolls imported from China, representing a line of production of cheap plastic products made in China and the human loneliness that now purchases plastic dolls to provide imaginary human connection.

I derive pleasure in puncturing them, emptying all content and air and making them limp and useless, in this way give them a new meaning with a certain idealism. In some cases, I examine their gender and meaning of each gender by today's "normal definition" of our sex. I enjoy the process of creation that pushes me to explore the web and search for the next hot product, to examine its use, to dismantle its purpose and to rebuild it with a new aim and other use through cynical interaction in the buying process.

 אמנית ליהי שני - Lihi shani artist

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